about us
“There are four dominant screens in the world,
1. The 70mm cinema screen
2. Television
3. Computer
4. Mobile phone.
The cinema screen caught our imagination in the 60s, followed by television in the 80s and the computer in the 90s. Today the mobile phone is undoubtedly the screen that dominates our lives. We carry it with ourselves wherever we go and cannot even think of living with out it. It is only a matter of time before the mobile phone is used for viewing television and surfing the web. Brands therefore are seriously evaluating this medium. Brands are looking to maximize their return on investment on their media spends and track metrics on the same. While they are looking beyond mass media, they wish to reach the customer in a permission-based manner and not spam them. They are looking to take mobile advertising beyond the sms. They are looking to exploit the advantages of a small mobile screen. In today’s world, every brand is trying to get in the mobile phone for its recall value and brand awareness.
ValueFirst Connect provides mobility solutions that allow brands to achieve exactly these objectives. We are a subsidiary of ValueFirst Messaging , India ’s largest sms aggregator.”
1. The 70mm cinema screen
2. Television
3. Computer
4. Mobile phone.
The cinema screen caught our imagination in the 60s, followed by television in the 80s and the computer in the 90s. Today the mobile phone is undoubtedly the screen that dominates our lives. We carry it with ourselves wherever we go and cannot even think of living with out it. It is only a matter of time before the mobile phone is used for viewing television and surfing the web. Brands therefore are seriously evaluating this medium. Brands are looking to maximize their return on investment on their media spends and track metrics on the same. While they are looking beyond mass media, they wish to reach the customer in a permission-based manner and not spam them. They are looking to take mobile advertising beyond the sms. They are looking to exploit the advantages of a small mobile screen. In today’s world, every brand is trying to get in the mobile phone for its recall value and brand awareness.
ValueFirst Connect provides mobility solutions that allow brands to achieve exactly these objectives. We are a subsidiary of ValueFirst Messaging , India ’s largest sms aggregator.”